Facebook Timeline for Pages

Facebook timeline for pages is coming.

Facebook timeline for pages will go into effect automatically on March 30th.

If you administer a Facebook page for a brand, business or, public person you should be prepared.  Facebook timeline for pages will look different from what you’re used to, but most of the features will stay the same.

The biggest difference in appearance is the addition of a cover photo and the layout of the timeline. Before panicking, take a look at some brands that have already converted to Facebook timeline for pages and get some ideas.  Recently we pitched an idea to NFI Consumer Products for their brand, Blue-Emu.   Blue-Emu is a national sponsor of Professional Bull Riding and several of top bull riders.  We designed a Facebook timeline cover photo customized for each rider so fans could download it and save it to their profiles.  Our thought was to give something back to the fans that was branded with Blue-Emu.  (See the pictures here).

The primary reason for Facebook timeline for pages is to allow third party apps more room.  Instead of the old 520px width, Facebook timeline for pages increases the size to 810px.  It will allow for more creative development and Facebook integrated apps; apps like contests, giveaways, and brand integration.

Other changes you will notice when you switch to Facebook timeline for pages:
–No more welcome page images: I know, I know… you spent so long getting those graphics to look perfect, but alas, Facebook timeline for pages no longer allows for welcome graphics as a pre-like image.

-Cover photo: have fun with this and take some time to think about ideas before launching Facebook timeline for pages

-Ability to create past company history. You can add in important dates like the founding, product launches etc. This gives companies with a rich history the chance to tell that story through the Facebook timeline for pages.

Facebook timeline for pages questions? Contact us here.