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Outdoor Adventurers Needed

Hidden away in the woods of Fayetteville, NC, Zip Quest Waterfall and Tree Top Adventure was just waiting to be found. They had the fun and amusement but no brand to push. 219 Group helped build an all-encompassing campaign that focused on brand awareness. Developing compelling digital ads, radio commercials, and jumping head first into social media helped bring this hidden treasure out of the woods and in front of an audience. Leveraging an extensive digital remarketing campaign, 219 Group was able to target all the right people and grow Zipquest’s brand awareness.

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Digital Marketing for a client like Zipquest is no walk in the woods. It is a full adventure from creating and maintaining their website presence to the management of remarketing and targeted ad campaigns. The creation of 6 month and year long campaigns combined with Search Engine Optimization were key to Zipquest’s growth not only in website visitors but in reservations year over year.


Seasonal Campaigns and on-site event hosting were just a couple of marketed ideas we worked with Zipquest on. We were able to promote events and insure the revenue stream kept flowing through brand marketing and catchy promotional opportunities. Managing the marketed audience for holiday specials and promotions made sure that Zipquests budget wasn’t wasted on misdirected advertising.

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Have a social media presence is key when you are trying to stay top of mind as an attraction. By posting content on a regular schedule and interacting with their followers. We were able to help grow not only their likes, but also their reviews and give them a positive appearance to new visitors.