Graphic Design / Event Collateral / Packaging Design / Brand Development / Retailer Shelf Labels
Hinnant Vineyards, a Muscadine wine vineyard was selling in Food Lions, Harris Teeters and Wal-Mart stores and needed to stand out. 219 was able to work with Harris Teeter and Food Lions to create custom Vestcom labels for shelves, acting as a point of sale marketing element. In addition, 219 worked with Wal-Mart buyers and created 2 private labels for Wal-Mart stores. The “Gimme Some Sugar” line has become the best selling local wine in Wal-Mart stores in Eastern North Carolina. With other successes including Sam’s Club wine packs, event collateral and point of sale signage for all Wal-Mart local North Carolina wines, Hinnant has gained footing and became a top vineyard in Eastern North Carolina. Sip on that!